Updated

Game Boy / Game Boy Color vs Nintendo Switch sales

Our estimate puts the Nintendo Switch ahead by about 38.4 million units. After 9y 7m on sale each, the Switch led our model.

Nintendo

118,690,000

Latest available figureBaseline figure: March 31, 2003

Console details
Nintendo

≈ 157,060,388

Model estimate as of October 30, 2026Baseline figure: June 30, 2026

Console details

The race from launch day

Cumulative units by months since each console's own launch. Sources can measure shipments, customer sales or estimates; figures between reports are modelled.

Side by side

Game BoySwitch
Cumulative units (estimated)118,690,000≈ 157,060,388
After 9y 7m on sale≈ 72.8M≈ 157M
ReleasedApril 21, 1989March 3, 2017
Time on the market13y 11m9y 7m
Average per day≈ 23K≈ 45K
StatusDiscontinuedOn sale

More comparisons

Frequently asked questions

Which sold more, the Game Boy / Game Boy Color or the Nintendo Switch?

As of October 30, 2026, the Nintendo Switch leads our tracked comparison: about 157.1 million units against 118.7 million for the Game Boy / Game Boy Color, a gap of 38.4 million. Figures may mix reported shipments, customer sales and estimates.

How many Game Boy / Game Boy Color and Nintendo Switch consoles have been sold?

Game Boy / Game Boy Color: 118.7 million units as of March 31, 2003 (Nintendo historical data, sales by fiscal year; measurement not specified). Nintendo Switch: 156.6 million units as of June 30, 2026 (Nintendo earnings, quarter to June 2026; sell-in (units shipped)).

Figures can measure shipments, customer sales or estimates; these are not directly interchangeable. Between reports our model projects an estimate, not observed transactions. The changing digits show the model's output, not its accuracy. Its inputs and assumptions are corrected when new figures are available. Sources and method