Updated

Game Boy / Game Boy Color vs Sega Game Gear sales

Our estimate puts the Game Boy / Game Boy Color ahead by about 108.1 million units.

Game Boy (DMG-01)

≈ 118,690,000

Latest available figureBaseline figure: March 31, 2003

Console details
Sega Game Gear

≈ 10,620,000

Latest available figureBaseline figure: March 31, 1996This 1996 count is the latest dated figure we found, not a verified final lifetime total.

Console details

The race from launch day

Cumulative units by months since each console's own launch. Figures between reports are modelled; where reports are years apart, the line is a rough approximation, not observed annual sales.

Side by side

Game BoyGame Gear
Cumulative units (estimated)≈ 118,690,000≈ 10,620,000
After 5y 5m on sale––
ReleasedApril 21, 1989October 6, 1990
Time on the market13y 11m5y 5m
Average per day≈ 23K≈ 5K
StatusDiscontinuedDiscontinued

More comparisons

Frequently asked questions

Which sold more, the Game Boy / Game Boy Color or the Sega Game Gear?

As of October 31, 2026, the Game Boy / Game Boy Color leads our tracked comparison: about 118.7 million units against 10.6 million for the Sega Game Gear, a gap of 108.1 million. Figures may mix reported shipments, customer sales and estimates.

How many Game Boy / Game Boy Color and Sega Game Gear consoles have been sold?

Game Boy / Game Boy Color: calculated from reported figures: 118.7 million units as of March 31, 2003 (Nintendo historical data, sales by fiscal year; measurement not specified). Sega Game Gear: calculated from reported figures: 10.62 million units as of March 31, 1996 (Famitsu issue 392, the makers' shipment figures; sell-in (units shipped)).

Figures can measure shipments, customer sales or estimates; these are not directly interchangeable. Between reports our model projects an estimate, not observed transactions. The changing digits show the model's output, not its accuracy. Its inputs and assumptions are corrected when new figures are available. Sources and method